prettyFIT, Singapore beloved homegrown footwear brand, is marking a significant milestone with an exciting new chapter. In celebration of its 30th anniversary, prettyFIT has teamed up with local celebrity Joanne Peh and her daughter, Mimi, to launch its first-ever children’s footwear collection in 30 years.
The prettyFIT x Joanne Peh & Mimi capsule collection, named “Little Steps, Big Dreams”, is more than just a fashionable release—is a heartfelt reminder on the importance to embrace one’s inner child’s dreams and to nurture them with love and care.
This special 3-piece capsule collection offers a unique glimpse into Mimi’s creativity and Joanne’s love and dedication in helping Mimi’s dream of becoming a shoe designer come true.
The designs in this collection reflect both Mimi’s playful imagination and Joanne’s thoughtful input, featuring:
- Classic Ballet Flats: These shoes exude timeless charm while offering everyday comfort. The design is inspired by the first pair of “aluminium foil” shoes that Mimi made when she was just four years old, showcasing her early flair for creativity.
- Kitty Sandals: Fun and playful, these sandals are perfect for any outing. The adorable design takes inspiration by Joanne’s and Mimi’s pets – cat stuffed toys.
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Sparkly Sneakers: Designed for girls on the move, these sneakers capture Mimi’s love for her favourite slip-on boots, with a sparkly twist that’s sure to delight young wearers.
Review: Starlit Sneakers in White
We tried out the stylish Starlit Sneakers from the prettyFIT x Joanne & Mimi Capsule Collection, and they are an absolute delight!
These high-top sneakers beautifully embody the enchanting spirit of childhood dreams, drawing inspiration from Mimi’s playful slip-on boots. Crafted from an intriguing blend of airy mesh, cow leather, and fabric, they strike the perfect balance between whimsical charm and practicality. The sneakers feature velcro straps, thoughtfully added by Joanne Peh to ensure a secure fit for little adventurers.
What truly sets the Starlit Sneakers apart is their carefully considered design. With a 4cm heel for a subtle lift and a hidden 2cm heel for added style, these shoes manage to be both fashionable and comfortable. The rubber outsole ensures durability, while the padded insole provides all-day comfort, making these sneakers perfect for active kids.
A standout feature is the delicate diamante embellishments on the front, sparkling like stars in the night sky, capturing the magical essence of the collection. They truly make you feel like dreams can take flight with every step.
The Starlit Sneakers are a versatile choice, easily paired with denim shorts or dresses, elevating any casual outfit while inspiring young dreamers to follow their aspirations. Great for both adults and little ones.
Where to Get the Collection
The prettyFIT x Joanne Peh & Mimi capsule collection is available both online and in stores. Available in multiple colourways for each design, whether you’re looking for charming ballet flats, playful sandals, or sparkling high-top sneakers, you’ll find the perfect pair of shoes from this collection to suit any mood or occasion! For more details, check out https://prettyfit.com.sg/ and explore the collection today!
