Madam Partum: A New Holistic Wellness Haven at Holland Village – An Interview with Founder Yen Lim

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Madam Partum, Singapore’s leading specialist in Traditional Chinese Medicine (TCM) and holistic care has launched its new flagship sanctuary at Holland Village. Spanning two spacious floors and over 3,000 square feet, this thoughtfully curated wellness haven seamlessly blends the ancient principles of TCM with cutting-edge aesthetic treatments, offering a personalised, holistic experience for clients across all life stages—from expectant and postpartum mothers to individuals seeking rejuvenation and balance.

Nestled in the vibrant heart of Holland Village, this second outlet welcomes clients into a serene, modern environment designed to foster tranquillity and wellness. Every visit is guided by highly qualified TCM physicians, who provide tailored consultations and treatments in a spa-like setting. The space also offers a dedicated couple’s room for shared relaxation and renewal, underscoring Madam Partum’s mission to make wellness an accessible, everyday luxury.

Our editorial team spoke to Yen Lim, Founder of Madam Partum, to uncover the inspirations, aspirations, and innovations behind this new chapter of the launch of their flagship sanctuary at Holland Village.

Interview with Yen Lim, Founder of Madam Partum

1. How did Madam Partum first come to life, and in what ways has your own wellness journey shaped its creation?

Yen Lim: Madam Partum was born out of my own experiences as a mother. Like many women, I faced the challenges of postpartum recovery, particularly breastfeeding. It was incredibly stressful, especially during the first month when I dealt with breast engorgement and struggled to produce enough milk.

Seeking advice from my father, a Chinese Physician, I discovered the effectiveness of TCM lactation massage. This transformative experience inspired me to create Madam Partum, focusing on comprehensive TCM programmes tailored for pre- and post-partum care. I wanted to share the benefits of these traditional techniques, which helped me recover swiftly and regain vitality. My goal was to empower mothers through this challenging period, making wellness accessible and deeply personal.

2. What inspired you to open a new flagship sanctuary in Holland Village, and how does this outlet differ from your first location?

Yen Lim: Since opening our first outlet in Katong, we’ve been dedicated to supporting mothers with holistic TCM care. Now, with our new flagship sanctuary at Holland Village- the second outlet, we’ve expanded our mission to make holistic wellness accessible to everyone, from new mothers to husbands, and beyond. We wanted to create a space that speaks to individuals at all stages of life, where both traditional and modern wellness practices come together seamlessly.

This new location debuts Madam Partum’s first TCM Medi-Aesthetic Clinic, which is a significant evolution from our first outlet. We’re merging the wisdom of TCM with advanced, cutting-edge technology to offer treatments that cater to both overall wellness and natural beauty. The standout treatments include our ShapeUP Contour & Define, a non-surgical body contouring therapy that utilises K-FDA-approved technology to reduce fat, tighten skin, and minimise cellulite. Additionally, we offer the Celestial Intense Hydration Face Spa, which deeply moisturises the skin, and the Goddess Meridian Face Spa, which leverages TCM principles to detoxify and rejuvenate the skin using meridian point acupressure techniques like Bojin and Guasha.

For those who prefer a holistic approach, we also provide the exclusive TCM Face Spa, combining TCM with modern skincare to support youthful, glowing skin, and the TCM Head Spa, which promotes healthy hair growth and scalp balance through soothing acupressure and herbal remedies.

The Holland Village outlet also introduces our first TCM Boost Bar, offering health-boosting drinks for everyone- a perfect fusion of wellness and indulgence in every sip. This new flagship is not just a wellness centre, it’s an experiential space where traditional wisdom meets contemporary lifestyles, creating an inclusive and holistic wellness experience & flavour for everyone.

3. With the new Holland Village outlet, you’ve created a unique blend of Traditional Chinese Medicine (TCM) and modern wellness therapies. Can you tell us how this approach came to be and how it resonates with both TCM enthusiasts and those exploring it for the first time?

Yen Lim: When we first opened Madam Partum, I was driven by the idea of merging the timeless wisdom of TCM with contemporary wellness practices that people already enjoy. We all know how busy and stressful modern life can get, and I wanted to create a space where we could offer something more than just a quick fix all under one roof and in the same space. By blending TCM with modern therapies, we’re offering a holistic approach that not only addresses specific concerns but also nurtures the whole body and mind.

In the end, our goal is to make wellness feel like a personal journey, something that’s natural and empowering no matter where you’re starting from. Whether you’re a long-time believer in TCM or just starting to explore it, we want to make that connection easy and enjoyable.

4. The TCM Boost Bar is a standout feature at your new outlet. What motivated the creation of this concept, and how does it enhance the wellness experience for all clients?

Yen Lim: It feel as thou the Artisanal Oriental Bubble Tea is another drink: The TCM Boost Bar at our new outlet was born from a desire to combine the indulgence of bubble tea with the holistic benefits of TCM, offering our clients an experience that nurtures both the body and mind. And for people who know me, I do have a sweet tooth! We wanted to create a space where wellness meets pleasure, so we took a popular treat– bubble tea– and gave it a healthier twist by blending traditional ingredients. This inspired the creation of our Artisanal Oriental Bubble Tea, offering a delicious and nourishing experience that seamlessly fits into anyone’s wellness routine. For a midday pick-me-up, the Artisanal
Oriental Smoothie is the perfect choice- a delicious mix of fresh milk and TCM herbs that detoxifies and revitalises without the need for caffeine.

Our Signature Oriental Teas like Balance-tox are great for detoxing and post-childbirth recovery, as they help boost metabolism, promote healthy digestion, and restore energy. The Lactation Lover is specially crafted to support new mothers, providing a soothing and hydrating beverage to enhance milk production. We also have Goddess Vitality, a revitalising blend perfect for everyday wellness, and Blooming Bump, a comforting drink that supports pregnancy while alleviating discomfort.

Overall, the TCM Boost Bar enhances the wellness experience by offering beverages that are both delicious and beneficial- a true fusion of indulgence and wellness. Whether you’re looking for a boost of energy, mental clarity, or a comforting drink to soothe and nurture, our TCM Boost Bar offers something for everyone.

5. As Madam Partum expands, what are your goals for impacting Singapore’s wellness landscape and enhancing community well-being?

Yen Lim: My vision is to redefine wellness as an essential part of daily life, seamlessly integrated into routines rather than seen as a luxury or an afterthought. At Madam Partum, we aspire to be a trusted partner for mothers and wellness enthusiasts alike, supporting them at every stage of their journey. Our flagship outlet at Holland Village embodies this commitment, merging the timeless wisdom of TCM with modern aesthetics to create a haven for holistic care.

Beyond the business, this sanctuary is a space where community well-being thrives. Whether through a calming massage after a hectic day or discovering traditional remedies in a contemporary context, my goal is to make wellness an accessible and joyful experience for all. Personally, I am also passionate about fostering a healthy work-life balance, a value I strive to uphold as I navigate the demands of my career and family life.

Grand Opening Promotion

Be among the first 100 customers to enjoy exclusive opening trial promotions starting at $68. Indulge in any of our latest services, including Pre-Partum Massage, Post-Partum Massage, Body Contouring Therapy, TCM Face Spa, Head Spa, or a relaxing Massage. 

Promotion valid until 31 December 2024.

T&Cs apply. For more information, please visit www.madampartum.com or follow @madam.partum on Instagram and @madampartum on Facebook.

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